I help female entrepreneurs grow their businesses by using the power of customer research to create engaging website and email copy

 
 

You know who your customers are. You know the world needs your product. You are ready to go out there and build your brand.

But…

Every time you are about to push the “Publish” button, you stop yourself. Or you throw together your website in 4 hours, and publish it, so that you don’t have to deal with it anymore ...and then see visitors drop off on your homepage so frequently that you start doubting that anyone other than your mom will ever join your list.

You don’t have to second-guess your copy decisions, endlessly search the Internet for that perfect template or sequence, or map out your launch 2 days before the first email is due to go out because you just don’t have the bandwidth to deal with it.

 

Your amazing ideas + the power of research + some copy help = impactful copy that speaks to your ideal clients

 
 

Find the right words to make your customers stop hopping between browser tabs and listen up

  • Voice of customer research
  • Review mining
  • Competitor analysis
  • Customer surveys
  • Customer interviews
  • Website traffic analysis
  • Heatmaps
  • On-page surveys

Slightly over-the-top obsessive about customer research, I love hunting for voice-of-customer gems that make website and email copy sound like you’re reading your customers’ minds, not a telemarketer script.

Slightly over-the-top obsessive about customer research, I love hunting for voice-of-customer gems that make website and email copy sound like you’re reading your customers’ minds, not a telemarketer script.

 

For example, I’ve helped one of my clients define her ideal audience, get invited to present on top industry platforms, and build online courses that her ideal clients craved.

70% of warm leads and list subscribers signed up to participate in her courses in 2018.

 

I have been working with Ekaterina for over a year. She is a very knowledgeable and gifted specialist with great ideas, outstanding organizational and communication skills, trustworthy and responsible. Real pleasure to work with!

Elena Werner, Elena’s Language Services

Read more about the results Elena has achieved working with me on her course launches in 2018

 

This is how I help female coaches and entrepreneurs attract more clients

 

Launch & website copywriting

Think of what you could do with all the time you’ll have freed up if you’re not rewriting your website for the 20th time

  • Sound more like you without agonizing about every word (writing for yourself = the worst)

  • Become more active on social media, because now you are excited about sharing your website

  • Translate all of your customer knowledge into copy that gets more clicks

  • See click-through rates go up as you start engaging with your audience in a more relatable and relevant way

Let’s set up an online coffee date to see if we’re a perfect copy match:

 
 

Not ready for a full copy rewrite?

Get a second (expert) opinion to shift into execution mode: website & launch copy reviews

Feeling maybe 80% confident in your copy? I can help you get to 100%

  • Instead of filtering through Facebook responses and sorting though irrelevant responses (*everyone* will have an opinion on your offer), figure out who to ask for feedback and which questions will get you the information you actually need

  • Save time by getting a quick reality check and easy-to-follow pointers on how to up your copy game

  • Figure out that certain je ne sais quoi that will make your copy more resonant

  • Make sure all of the different copy elements are working together to help you reach your goals

  • Get tips on structuring your copy in a way that will keep your readers scrolling all the way to the buy button -- and clicking on it

 

Schedule an intro call - I’m a friendly person with copy opinions

 
 
 

"Katya has been extremely helpful and supportive to me as I've created and evolved the messaging for my new website! She has provided very specific and detailed feedback that was easy to implement and helped my site flow well. I've received lots of glowing compliments on my site copy and give credit to Katya for helping to ensure that everything was clear and concise."

Celsea Jenkins, Health + Wellness Copywriter