Podcast episodes, resources, how-to-guides (and more)

Season 1

You’re Doing

Growth

Wrong

For startup founders and marketers tired of learning about growth the hard way

Featured

[S1E5] Diane Wiredu, Lion Words: Not everyone gets to be the Liquid Death of B2B SaaS — and that’s OK.

[S1E4] Alan Albert: “We tend to think our first ideas are the best ones, and we run with them. But sometimes they're not the best ideas.”

[S1E3] Talking about (most common) early-stage startup mistakes with Lucy Heskins. Because nobody should have to *cry in marketing* alone

[S1E2] Heather Lawver: branding is not what you think it is. Plus: how to create pitch decks that get you funding.

[S1E1] Jocelyn Brady: Hustle culture is killing us

Check out older posts for tips on research, CRO and competitor analysis. Or scroll down for templates, guides and other resources

Ekaterina Howard 5/21/20 Ekaterina Howard 5/21/20

Reengage your subscribers (even if you haven't emailed them for ages): 14 easy-to-execute ideas

Even if you've been neglecting your email list, getting in touch with them doesn't need to be awkward. In this post: 14 easy-to-execute ideas to reengage your list, even if you literally emailed them once (to confirm subscription).

Resources for

growing

startups

Grab them so you don’t waste time reinventing the wheel

A 3-step evaluation to see if you may run into messaging issues as you scale

Check it out

Going through reviews (yours or competitors’) can make finding the right words to attract your prospects so. much. easier.

Find out how

Differentiation analysis. Mapping out your case studies. And — my personal favorite — a monster research organizer.

Pick your template(s)